In case you curious

Beer is typically best enjoyed as fresh as possible.

It’s not something most people think about when they roll up to the Beer Store to buy a case of their favourite lager and it’s definitely not something bar-goers scrutinize when a busy bartender snaps the cap off a bottle she just fished out of the fridge behind the bar, but it really should be.

Conscientious shoppers will happily scrutinize the freshness of the almond milk in the fridge at their grocery store and many people will toss meat and half loaves of bread that have passed the seemingly arbitrary “best before” date slapped on their respective labels; yet these same consumers, blissfully unaware, will happily neck a four month old Budweiser from their local.

We’ve all spent the last few weird and awful months wondering how we got here and where we’re going, and, just like you might if you were confined to the storage compartment of a Hyundai for a length of time, you probably feel like you could use a fucking drink.

But there is an upside to this — if you’re the kind of person who can find the upside to a viral pandemic increasing our substance use – and it’s that the vigour with which we’ve all embraced the drink has actually had an affect on the availability, politics, and culture related to beer. Yes, this pandemic is a lot of things, most of them terrible, but it also might just be the best time to drink beer in Ontario